Browse our editorial collections and find your perfect floor.
Browse CollectionsBrowse our editorial collections and find your perfect floor.
Browse CollectionsEngineered wood, solid oak, parquet, LVT vinyl, porcelain tiles and wall panels, delivered across Berkshire with samples available and expert advice.
Reading has more than a quarter of its households in purpose-built flats and close to a third renting privately, with ownership down by four points in a decade. New developments have gone up steadily along the river and around the station, and most of them hand over in stages.
Reading’s housing market blends Victorian terraces in the town centre and Caversham with modern developments around Green Park and the station quarter. Surrounding villages like Sonning and Pangbourne offer premium country homes where traditional flooring is in high demand. The town’s proximity to London also drives a commuter market that values quality finishes.
Engineered oak in natural and warm tones dominates across Reading and Berkshire. The Thames Valley’s mix of period homes and modern developments means both traditional wide-plank oak and contemporary lighter finishes are in strong demand. LVT is increasingly popular in family kitchens, while porcelain tiles feature in the area’s larger new-build properties.
Premium 190mm planks that suit Reading’s affluent family homes and period properties.
Shop rangeWaterproof and family-friendly for Berkshire kitchens and open-plan living.
Shop rangeAuthentic timber for premium homes in Sonning, Caversham and surrounding villages.
Shop rangeWe deliver to RG1, RG2, RG4, RG5, RG6, RG30 and RG31.
Reading grew mainly in the Victorian and Edwardian periods, and the era is still legible in the locally fired polychrome brick with terracotta and tile detail across the older suburbs. Those houses have suspended timber ground floors that need levelling before anything is laid, and the 15 conservation areas — St Peter's, Kendrick, Eldon Square, Market Place — add a consent question wherever original boards survive. Dee Park, Dwyer Road and Watchman's Place are the newer condition: screed, commonly underfloor heating, and engineered wood rather than solid timber over a heat source.
At the 2021 census, 33.4% of households in Reading lived in a flat, maisonette or apartment and 66.4% in a house or bungalow — 28.2% of all households in a terraced house.
Tenure: ONS, Census 2021, Reading (E06000038) · Accommodation type: ONS, Census 2021, Reading · Conservation areas: council register · Developments: sourceThe same questions come up in every town we deliver to. These five references answer them once, with the source in each case.
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